ZEST cigarettes are produced by the Korean tobacco company KT&G known for many smokers as "Esse" cigarettes. Now there are three taste versions of "Zest" : original (the contents of tar - 8 mg, nicotine - 0,8 mg), lights (6/0,6) and menthol (6/0,6) in the market.

The non-standard of a pack emphasizes the image of a brand. Besides the high quality of cigarettes, the design of a pack differs with a new format slide box which, to a word, is not distributed much abroad.

The pack of "Zest" is opened not from top, but sideways, for what the smoker should push internal "box" of a case through a special aperture from the left (if you look from a front side of a pack). Put forward "box" opens access to cigarettes (after removing a protective foil).

Besides the explosive tape is located in the middle of a pack, it is not necessary to save it for cleanliness of a pack:, in fact a pack is plastic! More precisely, it is a two-layer special material: inside made from a thin cardboard, and outside from real plastic.

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